Branding

Liekki Club

Branding for a club of Finnish origin.

The guide lines of the project mark a clean and structured design. It is a luxurious and exclusive club, and the design must reflect both aspects.

It is achieved through the use of three inks, one of them golden, and thanks to a very stylized sans serif typography.

The imagotype can be used as such or as an isotype, taking the two «k» facing each other.

Tools:
Liekki Club
Liekki Club Outdoor
Liekki Club Style Guide